Technology and commerce may appear to be two different worlds. But nothing could be further from the truth: a smart technician thinks commercially and communicates widely about their product. In the ‘90s, our technology clients gave us the opportunity to translate their commercial material as well as their technical texts. Now – decades on – commercial translation has become one of our core services. We translate commercial texts such as brochures, sales literature, websites and other online and offline communications across pretty much all sectors.
Commercial texts we translate include:
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sales brochures
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advertising copy
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commercial websites
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direct mailers
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social media content.
Persuasive translations that sell
The key to commercial translation is to retain the persuasive power of the original. As such, form is no less important than content. Our global team of sales-oriented translators know this better than anyone. For each sector, we have experts who think commercially and excel linguistically. Their texts read not as translations, but as creative copy written specifically for the local audience.
We put our translation prowess to use on behalf of large firms and advertising & marketing agencies.